The Rainbow Factory is a flash
work that provides a delightful little look into the grimy business of
making rainbows. The intro provides an animated
anchor simulating entering the factory gates:
Screenshot used by permission.
Like Afterimage's [7]
introductory animated anchor, this provides an expectation and allows
the reader to "enter" the world of the work.
Map
The Rainbow Factory gives a black comedy look at rainbow industry
by providing a two tiered map of the
factory. Like Marble Spring's [36]
map which shows who lives where, The Rainbow Factory's map provides a
spatial understanding of the content: what happens in which room of the
factory. The lower levels twist the content of the upper levels: from
a correct refracted light in the upper window to a buggered up one in
the lower window. These maps compare with Saturn
[60], IDEO [24] or Garnier
Fructis [20], which relate products to portions of the map tangentially.
Screenshot used by permission.
Here the windows are metaphorical anchor maps, rather than literal ones
such as Questacon's [55]. Unlike
Saturn and Garnier Fructis, which attempt to provide a content-to anchor
connection, the window anchors are ambiguous--they
do not have a direct content-to-anchor relation (any of the actions could
be triggered from any of the windows with as much meaning).
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